7 surfaces, one codebase
Public marketing site, client booking flow, owner dashboard, staff mobile app, tablet kiosk for check-ins, super-admin, demo auto-login for onboarding.
We build fixed-price websites and custom software for shop owners in niches we've shipped apps in — barbers today, more as we ship. No proposals that take three weeks. No "contact sales for a quote." Every price on the page.
Pick what fits. If it doesn't fit, we'll tell you who might be a better match.
This is discipline. We don't want to be the agency that does websites for anyone who pays us — we want to be the builder that knows your trade because we shipped software for it. Right now: barbershops. Mechanic shops open up when Pitcrew ships. Warehouse work opens up when Pallet ships.
Opportunistic exception: if you run a shop in a trade we haven't shipped for yet and you want to work with us anyway, email. We take occasional one-off clients when the fit is right and the price is fair — we just don't advertise to those trades until we have a product there too.
Our first barber-niche build. Public shop site, Lineup booking integration, SMS reminders, staff pages. Live at barbershop-po-sv2.vercel.app.
Public marketing site, client booking flow, owner dashboard, staff mobile app, tablet kiosk for check-ins, super-admin, demo auto-login for onboarding.
React 19 + TypeScript + Prisma 7 (Neon adapter) + NextAuth 5 + Stripe live + Twilio SMS (inbound CANCEL/CONFIRM + outbound reminders) + Vercel cron.
Initial site + booking live in ~10 days. Tablet kiosk + staff app added in a second sprint. Ongoing retainer work since ship.
Client-facing — mobile-first booking page with real-time availability, automated SMS confirmations + 24-hour reminders with CANCEL/CONFIRM keyword routing, branded service pages, Google Business Profile + local SEO.
Owner-facing — dashboard with today's lineup, revenue-by-barber reports, client history with notes, appointment rebooking one-click, staff availability calendar, photo uploads for service gallery.
Staff-facing — mobile login, today's appointments, clock-in, tips tracking, client notes per appointment. Tablet kiosk for walk-in check-ins with PIN-based staff switching.
You book the call from the contact page. We listen. You talk about your shop, what you want the site to do, what's broken with what you have now. We quote the price verbally at the end if it's a fit.
We send you a one-page scope doc with the price, the pages, the timeline, and what's included vs. not. You say yes or no. No hard sell. No follow-up sequence.
50% deposit via Stripe link. You send us photos, service list, bio copy. If you don't have copy, we draft it.
We build on a staging URL. You check in once midway. Otherwise we don't bother you — we're building.
You review on staging. One round of revisions covered in the base price. Additional rounds billed at the retainer rate.
DNS cutover. Google Business updated. Analytics live. Final 50% invoiced. Retainer starts month after if you signed up for one.
Then we'll probably say no — unless you email and make a strong case. We only market services to trades we've shipped apps in. Right now that's barbers. Mechanic shops open up when Pitcrew ships (Q3). Warehouse work after Pallet (Q4). If your shop sits outside that, you can still email Tyler and we'll take it on if it's a good fit, but we won't advertise to you.
Not for site builds. Site builds are fixed-price one-time + optional monthly retainer. If cash flow is the issue, we can split the one-time into two payments (50% on scope agreement, 50% on launch). If that still doesn't work, we're probably not the right fit for your shop right now.
Sometimes. Rush turnaround (under 7 days from scope-signed to launch) is +$750 and depends on our capacity. Ask on the call.
Next.js + React + TypeScript + Prisma + Neon (PostgreSQL) + Stripe + Twilio. Deployed on Vercel. This is modern, fast, and what we use for our own apps too. You get a real production codebase — not a Wix site.
Yes. Domain in your name. Code on GitHub in a repo you can take with you. Database under your Neon project. If you ever want to fire us, everything transfers cleanly in an hour.
That's the "Custom software build" offer. 30-minute discovery call, written scope with a fixed price, work begins only after you approve. We've built tablet kiosks, SMS keyword routing, payment flows, custom admin portals. Ask.
No. Never. We charge a fixed price for the work and a flat monthly retainer for ongoing. Every dollar your site earns stays with you. No commissions, no revenue shares, no "percentage of GMV" structures.
Fortune 500. Enterprise innovation teams. VC-backed marketplaces that want "a landing page for SEO." Lead-gen spammers. Anyone who asks for a proposal without a discovery call. Anyone who wants to pay in "equity + exposure."